0234 7732466

contact

Consumer Insight Consulting

Kiefernweg 30, 44801 Bochum 

a.pelmer@mind-and-heart.de

Research solutions & services      

Flexibility, tailor-made solutions and conclusive results are our main objectives and benefits. 

Target groups

  • Insight generation 
  • Profiling
  • Usage & attitudes
  • Socio-cultural lifestyles & consumption styles

BRands

  • Brand core analysis
  • Positioning
  • Brand identity

Concepts

  • Insight generation
  • Concept development
  • Concept exploration
  •  Concept optimization 

Products

  • Product development 
  • Usage & attitudes 
  • Product testing & exploration
  • Packaging tests 

Communication

  • Advertising exploration 
  • Marketing-mix exploration